About YQU

What does YQU stand for?

YQU - three letters that have a very special meaning for us. Get to know us better and become part of our #YQUBRILLEN community.

Y - THE GREAT UNKNOWN

The great unknown in YQU stands for...you!

Because you decide how you want to design your YQU glasses and when you wear which design. Take a look at our range and design a new unknown right away!

Q - QUALITY AT THE HIGHEST LEVEL

The highest priority for us is the quality of YQU sunglasses and prescription glasses and their accessories. Because only if the quality is convincing will you enjoy our products for a long time. Because we are so convinced of our range, we also offer you exclusive services.

U - OUR CONTRIBUTION TO THE ENVIRONMENT

We attach great importance to ensuring that our products are manufactured under environmentally friendly conditions. For example, we rely on the power of the sun by using solar energy for part of our production. It is also important to us to use sustainable materials. We also make a contribution to the environment by only using recyclable packaging. We make every effort to keep transportation routes as short as possible.

From raw materials to glasses

We attach great importance to complete transparency.

We will show you where the components of your glasses come from and how they are processed step by step until you can hold your own YQU glasses in your hands.

  • Our production - Made in Austria

    We focus on sustainable and, above all, high-quality production in Styria, recyclable materials and short supply chains. Find out more about our partner Edelweyes.

    To Edelweyes 

  • The hinge - our centerpiece

    Only high-quality stainless steel is used for our spectacle hinge. The hinge is manufactured in Italy. From there, it is sent directly to our manufacturer Edelweyes in Austria.

  • The glasses - each one unique

    Important parts of our production are done by hand. This makes each pair of glasses unique. The glasses are checked several times - so we can guarantee the highest quality.

  • The case - a sustainable accessory

    We also attach great importance to quality and sustainable production for our glasses case. The case is made from certified cork leather and the glasses cleaning cloth is made from recycled PET.
To the collection

The YQU team

What would a company be without an energetic team?

We put our heart and soul into YQU every day and complement each other.

Marketing & Distribution

Anna, the creative one

I was immediately hooked on Tim's idea. A pair of glasses that everyone can design according to their own taste and wear in different ways! During my studies, I developed various strategies on how to successfully launch the product on the market. After graduating, I focused on developing the idea into a market-ready product. When I was able to wear the finished glasses for the first time, it was an indescribable feeling!

Purchasing & FUE

Tim, the inventor

On a warm spring day, I noticed a pair of sunglasses that were black on the outside and white on the inside. I would have liked it if the white inside had also stood out more. At that moment, I thought to myself: what if the temples could be rotated? Then you could wear one of the two colors depending on the occasion, outfit or preference. That's how the idea of YQU glasses came about.

Quality & sustainability

Terry, the analyst

The focus on sustainable production with a reliable partner is particularly important to me. In this way, we produce our YQU eyewear with a clear conscience and make an important contribution to protecting the environment. I also think it's important to be in close contact with our partners. This is the only way we can realize our ideas and create new YQU eyewear.

Our blog

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  • Hi, ich bin Anna!

    Hi, I´m Anna!

    Hello and nice to see you here today. My name is Anna and today I'm going to start by introducing our small team. I'm 29 years old, originally from beautiful...

    Hi, I´m Anna!

    Hello and nice to see you here today. My name is Anna and today I'm going to start by introducing our small team. I'm 29 years old, originally from beautiful...

  • Sonnenbrillengläser: Worauf muss ich beim Kauf achten?

    Sunglasses lenses: What should I look out for w...

    Sunglasses lenses and their properties: What matters? Remember that when buying sunglasses lenses, you shouldn't just go by how well you like your sunglasses. Protecting your eyes from UV radiation...

    Sunglasses lenses: What should I look out for w...

    Sunglasses lenses and their properties: What matters? Remember that when buying sunglasses lenses, you shouldn't just go by how well you like your sunglasses. Protecting your eyes from UV radiation...

  • Die richtige Pflege deiner YQU Sonnenbrille

    The right care for your YQU sunglasses

    How to avoid scratches and extend the life of your sunglasses with the right care Why is it important to care for and clean your sunglasses regularly? Caring for and...

    The right care for your YQU sunglasses

    How to avoid scratches and extend the life of your sunglasses with the right care Why is it important to care for and clean your sunglasses regularly? Caring for and...

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